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£10m plan could give Merseyside town centre new lease of life

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An “unsightly” row of shops could be replaced with a five-storey block of flats in plans to regenerate the centre of Crosby.

Proposals submitted by developers Crossfield Exclusive would see Telegraph House in Moor Lane demolished and replaced with a £10m building containing three or four shops on the ground floor and 74 flats on the upper floors.

David Cain, who was born in Crosby, is the managing director of Liverpool-based Crossfield Exclusive Developments and construction firm Crossfield Group.

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Crossfield bought Telegraph House last year for £1m, and said its plans would enhance the “viability and vitality of Crosby centre”.

In part of its planning application, the company added: “Introducing a resident population into Crosby centre will help to rejuvenate local businesses, improve both the day and night-time economy and reduce the fear and occurrence of criminal activity in the surrounding area.”

Described by Crossfield as “tired and dated” and by members of the public as “unsightly” and “an eyesore”, Telegraph House has been slated for redevelopment for the last 15 years and is now mostly vacant.

CGI impression of five-storey building proposed as a replacement for Telegraph House in Crosby
How the proposed replacement for Telegraph House could look

However, previous attempts to regenerate the site have failed, leaving a building that Crossfield said “does not contribute positively to the centre in any way”.

People living near Telegraph House were notified of the application.

From the 120 properties who were contacted, the council received a total of 57 responses.

Fifty-two of these were in support of the application, while give objected.

Reasons given for support included a neglected site benefiting from redevelopment, a boost to the local economy, and the creation of jobs.

Reasons given in objection to the proposals included a loss of light, impacted privacy of people living nearby and traffic issues.

Crossfield has also said its proposals help meet the challenge of the climate emergency by redeveloping a brownfield site and reducing emissions from transport by building homes within easy reach of jobs, services and shops.

A decision on the plans is expected to be made next Wednesday (October 20) when Sefton Council’s planning committee meets at Bootle Town Hall.

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